Partnership Marketing 101

Kim Adolph is a digital marketing consultant with over 10 years of experience and the founder of Kimberly Management, a company that designs and manages partner programs for both large and small businesses. Kim has worked with a diverse group of clients including Fabkids, Fabletics, Ann Taylor LOFT, Dollar Shave Club, C.O. Bigelow, Grande Cosmetics, IHG Hotels, BigLOTS, Lucky Brand, and Virgin America to name a few. Kim's results speak volumes as she has launched over 4,000 influencer campaigns, managed 65 affiliate programs, generated billions of social media impressions, millions of engagements, and millions of dollars in new revenue. Kim joins the show to discuss influencer and affiliate marketing strategies and why partnership marketing should be a core strategy for your business.